Two big things this release: AI Visibility scans now answer from the live web across all four major assistants, and there's an entirely new Local SEO Suite for businesses that depend on customers nearby.
New
- Sharper, web-grounded AI Visibility scans — Every scan now asks the AI assistants to answer using live web search with real citations, instead of relying only on their training data, and covers all four major assistants by default: ChatGPT, Claude, Gemini, and Perplexity (previously three). Each assistant is automatically pointed at its best available model, so results don't go stale as providers update their lineups. A new optional Deep Analysis toggle turns on Claude's reasoning mode for higher-quality answers (it uses a bit more of your scan budget, noted right on the toggle). Completed scans show a Web-grounded badge and list all four platforms.
- Local SEO Suite — A new Local SEO section helps businesses that depend on local customers see and improve how they show up on Google in their service area. Add one or more business locations, then track:
- Local Heatmaps (geogrids) — A grid of points across your service area shows where you rank in the Google Map Pack for a keyword, with an overall visibility score, average rank, top-3 share, and how much of the area you appear in at all — so you can spot the dead zones where competitors outrank you.
- Local keyword research — Discover geo-relevant keywords for each location.
- Local rank tracking and competitor benchmarking — Your local-pack and organic positions per keyword over time, alongside the nearby competitors winning the pack.
- Local AI Visibility — How often Google's AI Overview and AI Mode appear for your local keywords, and how often your business is cited.
- Reputation snapshots — Your star rating, review volume, rating distribution, and recent reviews.
- Google Business Profile management — Connect your profile and manage it from inside RankGood: edit your full listing (name, phone, website, description, address, hours, primary and additional categories, and category-specific attributes like wheelchair accessible or offers delivery), reply to reviews, publish posts now or schedule them for later, and pull your Performance metrics (profile views, search impressions, calls, direction requests, and website clicks for the last 30 days). Google requires per-project approval to manage Business Profiles, so until your access is approved the connection is saved and a banner explains what's pending. Listing edits, posts, and review replies are free.
- Citation Tracker and Citation Score — Audit where your business is listed across major directories (Google, Foursquare, Yelp, Apple Maps, Bing Places, and more) and get two at-a-glance scores: a Citation Score for overall listing health and a NAP Consistency Score for how well your Name, Address, and Phone match everywhere. The score is computed only against directories we can actually verify — anything we can't verify is shown as a guided manual check rather than counted as a failure, and when nothing can be verified the score reads "not available" instead of a misleading zero. The tracker flags missing, inconsistent, and duplicate listings, surfaces the exact NAP mismatches, compares your directory presence against real nearby competitors, and gives you a checklist with one-click deep links to fix each listing.
- Local SEO Reports — A standalone, white-label report pulling together your local visibility (heatmaps, local-pack rank, reputation, local AI citations) and local search performance (Search Console clicks, impressions, and position plus Analytics sessions and conversions for your area) across all your locations, with an AI-written executive summary.
- Local sections in the agency report builder — Two new drag-in sections, Local SEO Performance and Local Search Performance, that unlock when the client has local data available, with per-client billing.
Reads are snapshot-first — your pages load instantly from saved data, and running a fresh scan costs one local scan. Available as an add-on, and resellable by agencies on behalf of their clients.
- Guided setup after purchase — Buying the Local SEO add-on opens a short welcome flow the first time you visit any Local SEO page, introducing the suite and walking you through adding your first business location, so you land on a working dashboard instead of an empty one.
- The Strategy Hub now factors in Local SEO — When you have business locations set up, the Strategy Hub includes a dedicated Local SEO module surfacing geogrid dead zones, local-pack ranking gaps, reputation improvements, citation and NAP fixes, Google Business Profile engagement, local AI-citation opportunities, and competitive positioning — with recommendations that link straight into the tools.
- A Local SEO snapshot in the free report — The free SEO report (and the white-label embed and both WordPress plugins) now includes a bonus Local SEO Snapshot whenever the scanned website has a Google Business Profile: a sample ranking heatmap for the area, whether the business appears in Google's Local Pack and AI Overview and whether AI Overview cites them, and a quick Citation Score and NAP-consistency check. Websites that aren't local businesses simply don't see the section.
- Data Chat can answer Local SEO questions — Ask things like "where am I losing the map pack?", "are my listings consistent?", or "how do my reviews compare?" in plain language, and Data Chat pulls your locations and their latest heatmap, rank-tracking, Local AI Visibility, reputation, citation-audit, and Google Business Profile snapshots.
- Automatic alerts when local rankings or reviews drop — A daily check compares the two most recent snapshots for each location and raises an alert in the notification bell and the Data Chat What's new panel when your geogrid visibility score falls noticeably, your average local-pack rank slips, a keyword drops out of the local 3-pack, or your average star rating declines. Each alert names the location and metric and offers a one-click follow-up question for Data Chat. Alerts only fire once there are two snapshots to compare, and repeats are suppressed for 24 hours.
Improved
- Local SEO charts your progress over time — Each Local SEO sub-page now shows a trend chart built from your scan history, so you can see whether your local presence is improving scan over scan instead of only seeing the latest snapshot. The Heatmap charts visibility score and average rank for the selected keyword, the Rank Tracker charts keywords-in-local-pack and average local-pack rank, AI Visibility charts AI Overview presence and brand citation rate, and Reputation charts average rating and review volume. Charts appear once a location has two snapshots, and they don't cost a scan.
- Orphan and buried pages can be confirmed fixed without waiting for a full scan — Verifying these issues used to report "unverifiable", because a single page fetch can't tell whether other pages now link to it. Verification now rebuilds your site's internal link graph from your latest crawl: an orphan is confirmed fixed once something links to it, and a buried page is confirmed once it sits within 3 clicks of the homepage — otherwise it clearly reports that it's still failing, and why. The same check runs automatically after each comprehensive scan, so a previously fixed page reopens on its own if it regresses.
- AI link-source suggestions are checked against pages that actually exist — When the AI-fix button suggests other pages to link from, those suggestions used to be inferred purely from the URL and could be entirely made up. The advice is now grounded in your latest crawl, and any suggested source URL that isn't a confirmed existing page is flagged as "unverified source — not found in site crawl" so you don't chase a page that doesn't exist.
- You can see which crawl a verification used — Because confirming an orphan or buried page relies on your latest completed crawl, a fixed or still-failing result reflects your site as of that crawl, not this exact moment. Site Health now shows "Verified against your crawl from [date]" on those issues. When that crawl is more than 7 days old the line turns amber, warns how old it is, and offers a one-click Re-crawl to verify button.
- Faster, cheaper verification — Confirming an orphan or buried-page fix now reuses your most recent crawl data when it's still fresh instead of re-pulling your whole site's page list every time, so verifying several issues in a row is quicker and avoids redundant paid lookups. Results are unchanged.